Paola Navone has conjured up a cool, sophisticated space for Gervasoni. The look is entirely consistent with the gracefully casual lifestyle that reflects both the company’s approach and Paola Navone’s creative flair.
As always, this year’s new products mingle effortlessly with prime pieces from earlier collections in eye-catching settings, three of which are devoted to the dining area. Semi-sheer swathes of whisper-light tartan fabric partition off the display space. Silvery walls catch the light and create a magically timeless atmosphere.
Each setting delivers a different take on the living room. In one, chilling out is the overarching theme, with generously proportioned sofas strewn with cushions; another makes socialising the main theme, with tables surrounded by numerous chairs from several Gervasoni collections. Another setting provides the living area with a cosy reading nook. And the largest space is designed to comfortably welcome a multitude of guests.
Much attention is obviously devoted to the colours and textures of the fabrics used for chairs, armchairs and sofas. Pink, acid green and aqua blend with an endless number of shades of grey, giving each piece its own distinctive personality.